Design
WHY ?
What I like about branding design and design in general is to stick as closely as possible to the identities of the projects and people with whom my logos are associated. Stick as closely as possible to what the project, the brand, and the person advocate. It's also about thinking about how to make the logo as functional as possible while maintaining a certain elegance and always conveying the personality of what's behind it. Logos and designs aren't just images; they're identities.
INVES'💜 Branding
Project carried out during the ESD Paris Digiweek. Our group drew on the Deezer and Payement Investissement papers, and we had to create a fact-based startup by combining these two things. So we created a music investment and crowdfunding platform. The InvestDeezer logo (a combination of the words "investor" and "deeser" in French) retains the Deezer DA while maintaining its own identity.
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HENRi) Branding
A bicycle helmet with a transparent holographic visor that displays essential information for cyclists and motorcyclists. The logo retains this visor idea with HENRi's face as an assistant. He has the visor on one of his eyes, the key value of this project. A project that I carried out in high school as part of my BAC
CarlKB Branding
Logo of a photographer and videographer. The large logo is designed to be watermarked on a video and always visible. The images in the video can be light or dark, the logo will definitely be visible (either just the "Carl" if the environment is dark or just the "KB" if the environment is light, and both if possible). The small ones are designed for photos.
Galex.co Branding
A company I founded that owns the video production company 16:9 Production. The logo is reminiscent of the company's name through its shape. The name refers to a galaxy, and the logo takes on a similar shape to that of a galaxy. I also designed all the other company logos and related projects.
SoW Branding
An old project that blended YouTube Short and TikTok. Long video clips were converted into short videos in landscape format, which were scrolled through by swiping. The logo conveys a sense of movement, as well as choice and duality (swipe or watch the long video).
GAB Branding
My logo starts with the small one. It's a sign of hope, it combines the play of a video player, the arrow for sending and broadcasting, but also the fact that you have to give the best of yourself. The large one takes the small logo but upside down to give this appearance of A in GAB (GAB being the abbreviation of GabiFri, my nickname).